
Daniel Chua Chia Hoe
Managing Director, AONIA Private Limited
Marketing & Communications specialist since 2001
SCOPE-IP™ Consultant since 2008
Qualifications
Graduated 2001 from the National University of Singapore with an Honours (2nd Upper) Degree in Business Administration, majoring in International Business.
Experience
Daniel Chua is the founder and managing director of Integrated Marketing agency AONIA Pte Ltd, whose raison d’etre is to help clients ‘Market to the World’, employing online and offline marketing best practices. With a keen passion for improving business performance through superior marketing and branding strategies, he heads a firm of experienced MICE veterans and Web Marketing specialists. Through this combination of both experiential and online marketing expertise , AONIA has been privileged to serve a diversity of Multinationals like CitiGroup Singapore Ltd, Temasek Holdings, NEC, SHARP, Nokia, Asia Pacific Breweries, Galderma, Shell, Moët Hennessey Diageo, Lamborghini and VESTAS as well as government agencies including the Singapore Tourism Board, Inland Revenue Authority of Singapore and the Ministry of Foreign Affairs.
His regional business experience covers India, Pakistan, Sri Lanka, Bangladesh, Vietnam, China, and Malaysia. He has also been appointed the Singapore branch manager of Dutch advanced water treatment company PWN Technologies, aiding with their establishment in Singapore and spearheading their marketing efforts for further growth into Asia.
Daniel has been actively involved in the MICE industry since 1999, and has conceived and managed a spectrum of events regionally including CEO meetings, exclusive member events, luxury brand launches, FMCG product launches, venue promotions, food festivals, music concerts, fashion shows & parties, international conferences, public forums, fund-raisers, and exhibitions.
A consummate marketer and communicator, Daniel has a passion for crafting and directing marketing communications strategies that help clients achieve their marketing objectives in both the offline and virtual world. His skill sets include events management, public relations, market research, marketing consultation, IP consultation, brand consultation, creative direction and business training. A strong believer that people lie at the heart of successful solutions, outcomes and organisations, his experience and interpersonal skills enable him to establish the rapport with and between project stakeholders.
His industries of experience and interest include: Aviation, Automotives, Electronics, Energy, FMCG, Hospitality, Fashion, and Green Technology.
